Thursday Schedule Detail
Session Name: Business Industry & Economic Resiliency~~How to Foster Brand Resilience During and After a Crisis
The last 10 years in New Orleans have been a showcase in recovery and resilience unlike any other. The city has become a univeral success story of how a community can not only rebuild, but also transform in the wake of a disaster. John Deveney, a national leader in strategic marketing and crisis communication, will explore what communities must do in order to anticipate change, reduce the impact of major events and come back from a devastating blow stronger than ever. In this presentation we will highlight key members of the business community who have contributed to New Orleans’ resilience during times of crisis, examining their experiences and sharing their expert advice on what to do when a crucial situation hits your community.
Day of Week: Thursday
Time Start: 8:30AM